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This is a blog of ideas. And it's a blog of ideas about ideas. Step inside for a glimpse of what's new and what's next. We'll hold the door open for you.

The Case For SEO


Websites compete for attention and placement in the search engines and those with the knowledge and experience to improve their websites’ rankings will receive the benefits of increased traffic and visibility. Search engine optimization (SEO) is the process of maximizing the number of visitors to a particular website by ensuring that the site appears high on… Read more >>

Digital Playbook: Drupal


We’re starting a new series on the blog called Digital Playbook. This series will highlight tools and methods we use for our digital projects. We’ll be covering topics about development, content marketing, social and more. Let’s start the series by highlighting the Drupal Content Management System (CMS). At Stone Ward, we approach digital projects with… Read more >>

A Simple Guide to Parallax Scrolling in Web Design


In the last couple of years, parallax scrolling emerged from the shadows, and took over the world wide web. Parallax scrolling allows the background to move with a different speed than the foreground. This visual effect originated from 2D side scrolling video games, where it conveyed a false sense of depth and momentum, as the… Read more >>

Easily Update Your Website with a Content Management System


More and more, we find the clients for which we design websites want as much control as possible after launch. Enter the “CMS” or content management system. There are a number of systems that can be used, each with their advantages and disadvantages. In most cases, Stone Ward prefers to use the Drupal platform, because:… Read more >>

Building Your Perfect Bracket

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I was thrilled when my boss here at Stone Ward asked me to write a blog post on March Madness and get an early start on our contribution to the $1.7 billion in lost productivity created by the NCAA Basketball Tournament this year. Every March, sports fans are inundated with expert tournament bracket picks, simulations and odds. I wanted… Read more >>

SXSW 2015: The Rise of the GIF, the Strategy of BuzzFeed


Before giving you a recap of two of the sessions I attended today, I wanted everyone to see the real SXSW experience: standing  in line. See anyone you know?   Behind the GIF: The Future of Online Visual Culture This was a panel discussion featuring the heads of and, two online curators of GIFs; short, silent… Read more >>

HTML 5 Minesweeper in an Hour


We heard that some development shops have an interview exam where they ask interviewees to create a Minesweeper clone in an hour, or maybe it was two hours, we’re not totally sure. After talking about it a bit with the team, debating whether it was easy or hard, whether it could be done or not,… Read more >>

Building a Spotify Playlist Can Make Your Brand Rock

Future Islands - Singles

Music makes our lives so much richer, doesn’t it? Such a powerful art form, music is inseparable from our social fabric, and has been from the beginning of human existence. We use it to enjoy life. To create a mood or alter one. To woo or to break-up. To persuade or to protest. It’s also… Read more >>

Year-end Web Tech Roundup


This is the season to think about shopping, Christmas, and looking back at the year that’s almost over. Here are a few links that connect all of those things and web work. Check it out! Whether you want to be a smarter holiday shopper by knowing how to identify a quality web store, you’re a… Read more >>

What Went Wrong With

It’s not easy to tell at this point where things went wrong. Partisan interests try to spin this to their political goals. Government contractors try to pass the blame. Media pundits don’t understand technology. I’ll try to sort it all out here, and present a few lessons we can learn that apply to all web… Read more >>

Physics Fun in the Browser


A few years ago everybody with a nice phone or a tablet went crazy over Angry Birds, a 2D rigid body physics simulation based on the open source Box2D ( engine. While the fun cartoonish artwork of birds and pigs were a factor in the success of that game series, what players really loved was… Read more >>