This is part of a monthly meeting series with Stone Ward brand management to talk about integrating digital to overall communications planning. In this April meeting we talked about recent news from social channels, digital advertising opportunities and general ways we can leverage social better. Stone Ward Brand Management Meeting April Latest Tech News You Should… Read more >>
Flack. Spin doctor. Manipulator. These are just a few words that have unfortunately been associated with the public relations profession, which quite frankly infuriates me to no end. While I do believe that many business owners understand why public relations is important, I feel there is a need to better explain what PR is and… Read more >>
Since the beginning of time, or at least since I have been involved in the public relations field, there has been an us vs. them mentality – PR and the “creatives,” also known as “the ones who make pretty pictures.” Please note – I have all the respect in the world for the “creative,” otherwise… Read more >>
Today Emily and I talked about the impact of Lance Armstrong’s confessed drug use and who the winners and losers of this confession are this week. Watch the video below.
Today I talked to Yana-Janell Scott, PR Account Executive at Stone Ward, about her experiences this summer in Africa for her service projects related to her masters degree program at the Clinton School of Public Service. Listen to the podcast to hear about the trip, what she learned and why she recommends it for others…. Listen now >>
Recently our local PRSA had a speaker that talked to the group on reputation management. This got me thinking about how this term, which in the past was typically thought of as a part of public relations, has become much more with the rise of the Internet, review sites and social media. Although the focus… Read more >>