We have all experienced, on some level, the power of visualization. Whether it is taking in the breath-taking view of your favorite city’s skyline, looking at timeless pieces of art at your local museum, or even flipping through a child’s pop-up book; the vast majority of us are intrigued and fascinated by being able to… Read more >>
I’m a huge sports fan. Not only do I like watching sports, I love the marketing of sports. So, March is a great month for me. Not only is it my birthday month, it’s the month of March Madness! And, what’s the most popular thing about March Madness, yep, the bracket. Much like fantasy football,… Read more >>
This June, the world again will erupt in World Cup frenzy. And we decided to channel our own pre-tournament buzz into something productive, like making infographics. The first step in rendering a dataset into something visually understandable is to figure out the story you want to tell. Data is endlessly streaming into our lives, but… Read more >>
Infographics continue to increase in popularity for organizations to communicate data. And this is with good reason: humans process information and remember information better when it is displayed visually. At the heart of inforgraphics though, is a good story. Collecting data and visualizing it is just a part of the creation process; every graphic should… Read more >>
Well, it may not be the entire history but there are some pretty interesting things in this new book. Imagine, if you will, an infographic on the composition of the human body or a timeline on the history of visual arts or a cool poster-like graphic on the global wage gap between sexes. The book’s… Read more >>
The digital landscapes is changing and growing daily. It is hard to keep up with the data and stats associated with all the digital channels available to marketers, and then to understand whether the channel is right for a particular brand message. We worked with our partners at 360 Filmworks to put together this video… Watch now >>
With more and more browsers now supporting embedded interactive 3D graphics using WebGL, developers and designers have the opportunity to create infographics and design pieces never possible before.
Does online display advertising drive search traffic and results? I believe it does and I have for some time now. I’ve seen the combination work many times for Stone Ward clients. Pre-target, an ad targeting software company, agrees and has pulled together a simple yet educational infographic on the subject. This infographic shows that display… Read more >>