In an announcement this morning, May 14, Square, Inc. – the new and growing mobile credit card processing platform – announced that it will no longer allow transactions related to firearms or ammunition. A bold move for a company that likely sees significant business from the fair and festival world. This post is not about… Read more >>
For decades the stories of famous Arkansas entrepreneurs have been part of American business history. Sam Walton, founder of Wal-Mart, and reinventor of retail as the world knew it. Don Tyson, founder of Tyson, Inc., the largest provider of protein to the world. Jack and Witt Stephens, founders of what eventually became the largest off… Read more >>
This year marks the 29th year in business for Stone Ward. I sat down with Emily to talk a bit about what has changed over the last 29 years and some of our highlights in business. Listen to the discussion below, or subscribe to our podcast in iTunes.
Consumers are getting savvier and pickier about the companies they do business with, for both big purchases and small purchases. They research online, read reviews, understand customer service standards and learn about a companies’ business operations. And one thing they are looking at is the philanthropic efforts of the companies they will be buying from…. Read more >>
I was reading Tuesday’s, Knowledge@Wharton TODAY and found an inspiring idea that I wanted to share. And that idea is to create Giving Tuesday™ as the giving season’s opening day. This will be the first Tuesday after Thanksgiving, which on this year was November 27th. The organization Giving Tuesday™ notes on their website that we have a… Read more >>
Today I talked to Yana-Janell Scott, PR Account Executive at Stone Ward, about her experiences this summer in Africa for her service projects related to her masters degree program at the Clinton School of Public Service. Listen to the podcast to hear about the trip, what she learned and why she recommends it for others…. Listen now >>
Recently our local PRSA had a speaker that talked to the group on reputation management. This got me thinking about how this term, which in the past was typically thought of as a part of public relations, has become much more with the rise of the Internet, review sites and social media. Although the focus… Read more >>
The power of an idea has inspired me to be part of the marketing and advertising field for more than 30 years. The magic with which an idea>>> becomes a concept>>> that becomes a story>>> to be shared with an audience whose perception or behavior is forever changed by it>>> is powerful currency. What excites… Read more >>